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Email marketing is useless information, I see consensus about analytics being completely non-existent (due to GDPR), I see a trend of sending everything to everyone because we don't understand the intangible costs of the 70-80% of people who are not open (In terms of delivery capabilities) newsletter. I believe that one day we will be able to achieve this, but first the cultural process must be addressed.
must be defined, not just short-term goals , although this may sound contradictory, but Afghanistan WhatsApp Number for some companies it is counter-intuitive. Advantages of Email Marketing What are the real advantages of email marketing at the communication level ? What is the diamond in the rough, the unique and unrepeatable characteristic that cannot be found in any other form of communication in a digital marketing strategy?

Reading this question, I immediately thought of time as the answer; or the fact that it can become apparent immediately after an action is performed (or not performed), such as on a website or in a previous newsletter. But then I thought about time from another angle, the time we people spend reading our favorite newsletters; what other communication channel gets such a high level of attention? However, the answer that convinced me the most was: Intimacy; understood as a written report that can be made after sending, where permitted by GDPR, to better understand and qualify your customer base. Palabra, Email Marketing Agency You co-founded Palabra with Alessandra Farabegoli and Nicole Zavagnin.
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