Use Power Words Power words are key to connecting with your reader and getting them to perform a certain action (they’re also great for call to actions). Power words connect with readers and inspire emotion. Here are a few examples: fooled, smash, fatal, and warning (here’s 313 more). but also in your actual post content. Example: 11 Fatal Mistakes Everybody Makes at Work 4. Mix in Keywords Keyword-centric headlines are crucial to getting your blog post ranked highly on Google.
Whenever possible, focus your SEO headline (separating your SEO headline Clean Email from your “actual” headline is easy with theWordPress SEO plugin) around your target keyword(s). Whether or not you mention your primary keyword early in your headline is a major Google ranking factor. Naturally, you should always be writing for humans, but keep Google in the back of your mind as well. Example: 11 Mistakes at Work All New Employees Make (keyword: “mistakes at work”) 5. Give an Order One of the worst mistakes you can make as a blogger is to assume that random Internet surfers know what they’re doing.
More often than not, if you tell them do something as small as clicking through from a headline, they’ll just do it no questions asked. Don’t be afraid to be assertive and forceful. After all, you are the expert. Example: Read These 11 Mistakes You’re Making at Work NOW 6. Give Them a Reason to Click This tip works best when combined with the above tip #5 — snap a command, then give them the reason why they should obey it.
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