Infographics can even be broken up for
Summarize other content, such as a blog post or a study, by transforming written information into visual form so that prospects remember what’s really important. use in several different social media posts or displayed in a content carousel on a website. There are a number of different ways that you can make use of them. Saleshero infographic (An example of an infographic from Saleshero) 6.Instructional kits or guides, to give prospects a handy Phone Number Data tool and qualify leads At Plezi, we’ve created a lot of tools for our own internal use. Because our prospects are also marketers, we wanted them to be able to take advantage of these as well in the form of downloadable templates and kits. These kits are a great way to: give prospects a practical way of dealing with a specific problem; qualify prospects with online forms to download resources.
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complement blog posts or white papers on the same topic; build trust with prospects by offering them tried and tested high-quality resources.A case study is a great content format to use when your prospects are in the decision-making stage. If they’re having trouble choosing between you and a competitor, now is the time to provide them with high-quality content which highlights the success of your existing customers.
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